“Cheap” Costs Big-Time
Looking good comes at a price - and not only for your wallet. Did you know that the fashion industry emits more carbon that maritime shipping and global flights combined? According to WorldBank.org, the industry is responsible for producing 10% of the world’s entire carbon emissions. Fashion businesses are also guilty of polluting the world’s oceans with microplastics, and the industry is the second-largest consumer of our planet’s precious water supply. Untreated toxic wastewater from textile factories worldwide is dumped into rivers, contributing to an environmental build-up of mercury, lead, arsenic, and more. The impact on aquatic life is nothing short of devastating.
Ok, enough bad news
The question is, what can we do about it? Clearly, “fast fashion” places a heavy weight on the only planet we have to call home, and while we may enjoy attractive cost savings through cheap outfits, the environment ends up paying a much higher price. That’s why we at MAD/LUVE are stepping onto the global fashion stage with a BANG, empowering thoughtful women just like you to level-up your style game while making responsible buying decisions.
We know that you care about the planet just as much as we do, and that’s why we need to work together - to create a more sustainable future for generations to come while giving our children a reason to be proud of us. We deeply respect mother nature and everything she does for us - without asking anything in return. That’s why we give back to her through high-technology fabrics, timeless designs, and local European manufacturing.
We also support ethical labour, fair wages, transparent manufacturing processes, and great working conditions for the hands behind the magic. Because we’re proud of everyone on our team.
With MAD/LUVE, you’re guaranteed beautiful smart-casual outfits that explore fresh concepts to make the world a cleaner, greener place.
Oh, and with our help, you can build that minimalist wardrobe you’ve always dreamed of - with less items that somehow give you more to wear. Smart, huh?
MAD/LUVE proves that sustainable fashion can be stylish, fun, comfortable, and colourful. Nothing compromised, everything gained.